WEBSITE NEEDS FOR 2015
The best way to guarantee a prosperous new year is an up-to-date company website. This article by Go Dreamz Inc describes a few of the most important features your site needs going into 2015. The Award winning Web Design Team of Go Dreamz Inc is focused on keeping you ahead in the game.
Responsive Website Design
Responsive design allows your website to automatically adjust for optimal viewing on desktops, tablets and smartphones. With so many people using mobile devices for Internet access, responsive design has quickly moved from a luxury item to a must-have feature.
The best approach to responsive Web design is to start by designing for the smartphone and working “backwards” to the desktop monitor. This is especially important for certain retail and service businesses such as restaurants and medical practices, where users are accessing the organization’s site from a mobile device for key activities like making a reservation or an appointment.
Large, Stunning, Static Home Page Header Image
Thankfully, image sliders are on the way out as the featured design element on a home page. Sliders (rotating images) deliver a notoriously awful user experience, whereas a static image with powerful imagery enables you to convey the key messaging points about your brand and value proposition that stick with users.
Stunning Imagery Everywhere Else
With the surge in mobile Internet use, strong imagery is becoming more important than ever. On smaller screens, reading large volumes of text is uncomfortable – and boring. Telling your story in images creates a far stronger user experience.
Beware: As more sites employ custom imagery, drab, stock photography looks shabbier than ever on a company site, hurting the brand and deterring conversions.
Anyone who uses an iPhone is quite familiar with flat design. Its simplicity derives from leaving out fancy design elements such as gradients and shadows. Not only does flat design provide an excellent user experience, it also allows Web pages to load more quickly, which further enhances user experience and provides a big plus for SEO. 2015’s most well rounded sites will be flat.
More White Space and Vertical Scrolling
In the old days, cramming as much information as possible above the fold was the goal. A site’s home page often looked like a carnival. But again – thankfully — mobile use is exerting a big influence on Web design: On a smartphone, there really isn’t a fold and there’s certainly no reason to cram anything.
Because mobile Internet users are accustomed to vertical scrolling, savvy Web designers take advantage of this comfort level by producing site pages (especially home pages) that (a) tell a story and (b) incorporate a lot of white space. By doing so, companies present their value in a way that is both persuasive and easy on the eye.
Giving users an opportunity to interact will be a more frequent occurrence in 2015. Whether with a poll, information request form, product feedback/rating form, appointment scheduling app, or something else, users will expect company sites to be vehicles for two-way communication rather than one-way infomercials.
While this development adds design complexity, the payoff is big: More interaction means more conversions, more leads, more sales and more loyal customers. And isn’t all that really why you have a company site in the first place?
Whether you are an entrepreneur looking for a simple, affordable web design for your Start-Up, or a business professional seeking a cutting-edge website for your Fortune 500 company, Go Dreamz Inc will work hand-in-hand with you to create the website of your dreams, all within your budget. Best of all, we offer a full range of marketing strategies and services, including Search Engine Optimization (SEO) to keep you on Google’s first page and bring your company qualified visitors. Under our watch, many of our clients have more than doubled their website hits. Clients have happily expressed that their increased market share springs in part from Go Dreamz Inc’s exceptional search engine optimization (SEO) skills.
We pride ourselves on never delivering anything less than perfection to our clients. Our award-winning designers bring passion and enthusiasm to every project for website design services. From original designs to complete renovations, we have you covered. Take a look at our project gallery of Go Dreamz Inc Web Design and experience the beauty. We have built thousands of custom website and online applications. If you want a new website or something far more complex you need the best web design company and that’s us. Our Dream Design Team gives you a clean, sharp, professional website design that will adapt to the future growth of your business or organization.
We have built a great portfolio of clients and are continuously looking for dynamic companies to work with. Our working principle is Imagine & Inspire. Our technology team strives to inspire innovative website designs, create them using the most cutting edge technologies to bring you the best.